History surrounds us. Art and Music surround us. Industry surrounds us – working together like gears going about the production of some place special. A place powered by enterprising people genuinely dedicated 100% to their community. Present here for over a century, members of the creative class continue to be drawn to this inspiring place now bringing with them new technologies, imagination and ideas that fill data centers, biotech labs, kitchens at local eateries, distilleries, bike shops, music halls and art studios. The arrival of Google, pharmaceuticals, and the expansion of the “NC data corridor” in our region makes Lenoir an ideal location for another entrepreneurial boom. Today, Lenoir celebrates new identity as not only a manufacturing hub, but a growing intersection of industries and innovation. Now, thanks in part to this growth, Lenoir’s historic, homegrown, hard-working culture of craftsmanship and innovation is gaining momentum and inspiring a new class of entrepreneurs, tech-savvy millennials, and active retirees looking for an upbeat, small-town community to call home.
Nestled amidst the Appalachian Mountains, our Downtown buildings still house the creative entrepreneurial spirit of this talented community. The environment is ripe for investors and creatives wanting to join a movement to reclaim the history and reinvent the future of this WNC downtown of makers and innovators. Our historic roots as the furniture capital of the world give rise to our authentic heritage of craftsmanship, innovation, and the arts. Now home to craft breweries, a distillery, local eateries, entrepreneurs, and artists, our downtown supports a thriving scene of small-town innovators who are hard-at-work reclaiming our history and creating the future of Lenoir.